Ukwuru Business

Social media such as Instagram are contributing to the performance and success of businesses. Startups stand to benefit from the opportunities provided by social media. This study set out to examine the impact of Instagram trends on the success of Temu. Quantitative survey research was conducted.

Quick-commerce is the new branch of e-commerce operations. Quick-commerce promises to complete orders in a timely manner; otherwise, it becomes a regular e-commerce business. Various organisations are tilting towards quick-commerce because it allows them serve their customers in a timely manner. This study was carried out to determine the management strategies used by quick-commerce businesses in Nigeria

Cloud computing services is a type of technology that facilitates seamless access to services without intensive commitment to hardware infrastructure. Private individuals and organisations have adopted cloud computing services for various purposes. Therefore, this study set out to identify the perceptions of cloud computing services among engineers in SMEs in South Wales.

Culture is essential in present-day business environments due to globalisation. Various individuals from different cultural backgrounds arrive to do businesses, and businesses such as retail stores must adapt to cultural practices that can facilitate customer retention. This study was conducted to determine the effect of national culture on the purchasing behaviour of UK consumers who visit Tesco.

The globalized nature of the business world is driven by communication technologies that encourage seamless interaction. Social media is a communication technology that makes it easy for businesses to engage with their customers all around the world. Facebook is one of the social media that encourages engagement with customers. In this study, the impact of Facebook on consumer decision making was investigated by using customers of Tesco as a case study.